Did you know that when you put an article, photo, video or other type of web content on your website that you can syndicate it, or push it out to other websites including your social networks. You only have to create the content once, and then it appears on multiple places on the Internet. You can even create an eNewsletter merely by writing an article on your website!
This syndication is done with RSS feeds. You might have seen the strange orange square on websites and wondered what it was there for. We know what it’s there for and we know how to use it.
One of the reasons why this function has not been promoted by the mass media distribution channels is because it potentially takes what they do and puts it in the hands of individuals and businesses who want to make their own news.
Furthermore, your online store can create RSS feeds. These syndicate your eCommerce efforts so that your products not only appear on your own website but also on other websites like Google Product Search, Shopzilla, and Amazon.com.
If you are interested in learning more about how to use RSS feeds and how to syndicate and